Sunday, May 31, 2009

Ecovers, free tutorial by Eric Holmlund

In lesson #40, I covered several aspects of using graphics on your website, including "Ecovers, the free tutorial".

In case you missed my recommended resource at the end of the lesson, I encourage you to check this out: http://www.EcoverEngine.com

As you will see from the short demo video, anyone can use this tool to generate great looking Ecovers in a matter of minutes.

So what's so important about Ecovers?

They can really help you sell your digital products (like ebooks, videos, etc), because they create a higher perceived value in the minds of your visitors.

Unlike the offline world of brick-and-mortar stores, your web-based visitors can NOT pick up your product and physically hold it to judge it's quality. They have to make their judgement based upon the content of your sales page, and your cover graphic is one component that helps build value in your product.

You could pay a graphic designer to make your Ecovers for you, or you could quickly do it yourself with this simple tool.

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